Felipe Reis Sanchez

Background

About Felipe Reis Sanchez

Visionary marketing leader with over 20 years of experience consistently driving revenue growth, evidenced by a 15% increase and successful partnerships with top brands like Tinder, Ambev, Coca-Cola, Samsung, Salon Line, Instagram, and Unilever. Expertise in trade marketing, streaming trends (AVOD/SVOD/FAST), data-driven solutions, and digital innovation, including programmatic and custom advertising projects. Proven ability in cross-functional leadership and scaling immersive, audience-focused campaigns across dynamic tech, food & beverage, finance, entertainment, and beauty & fashion sectors. Successfully managed budgets up to BRL 2MM. Key Achievements- Corona Luau MTV: Orchestrated a major comeback project generating over 500MM PR impressions- MTV Miaw: Directed Paramount Brazil's highest-revenue advertising project across 5 editions, securing approximately 20 sponsors in total, with significant Latin American participation- Tinder Presents MTV Beija Sapo: Led a project that generated over 1 billion PR impressions- Pluto TV Branded Channel: Launched the world's first custom branded channel on Pluto TV (Salon Line)- One Place: Created a comprehensive commercial information hub for all of Latin America- Managed the McCann-Erickson account for Lufthansa, a Germany-based client- Participated in global workshops and offsites in Argentina, Miami, São Paulo, and Milan.