Seniority
Staff
Department
Art, Culture and Creative Professionals
Location
Wollongong
Industry
Utilities
Company size
58
Contact information
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f•••••••@suncable.energy
Phone
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Background
About Fernanda MacEdo
Experienced graphic designer and communications specialist with 10+ years of experience. With a solid track record in delivering effective strategies, I collaborate with stakeholders, using my analytical mindset for data-driven decisions, optimising communication efforts and adding value to the communications and creative team. Throughout my professional journey, I worked in many industries and fields, such as consulting, higher education, energy, tech, and design. With a solid background in communications and graphic design, I have honed my ability to understand and empathise with the needs and preferences of diverse audiences. This customer-centric approach has enabled me to craft compelling messages and engagement strategies that resonate with stakeholders. Moreover, my experience in user research and feedback has given me valuable insights into audience motivation, pain points and behaviours, allowing me to tailor communication initiatives for maximum impact.
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