Fernando Lacerda

Background

About Fernando Lacerda

I can sell anything, even ice to a skimo (brazilian saying), but I can't sell myself to anyone." That's how the conversation begins with professionals who feel stagnant in their careers while watching their colleagues takes off. In fact, selling yourself is no simple task. First, it requires knowing its value in an neutral and realistic way, differentiating the result (which is what matters) from effort and goodwill (articles of which hell is full - another brazilian saying). Then write this here on your Linkedin and CV, prepare the various pitches, structure and foster the network, generate opportunities for interviews, negotiate… Anyone researches about you before call you (take it for yourself. Never did that?). It is naive not to give importance to this and the most perverse effect of this attitude are the dozens of opportunities that you, your company or product may have missed without ever knowing it. Well, what can I do to help you? Clean up and Linkedin optimization Who is it for: • Professionals looking for a job. • Interested in strengthening reputation and Personal Branding. • Prospecting and sales (professionals and companies). Mentoring for Candidates is tutoring where I provide full support to the professional who is looking for or is in a career transition. Who is it for: • Professionals looking for a new job (whether or not they are working). • Those who want to change their area of ​​expertise.(from finance to sales, from operations to projects, from engineering to Human Resources, etc.) • Professionals who will be subjected to internal selection processes. Mentoring for Executives: Tutoring and personalized monitoring for who need to develop their skills related to People Management (note that does not only refer to additional knowledge). It is also an opportunity in which the executive discusses and develops salary negotiation and career growth strategies, sparing critical presentations and situations, and obtains "how to do" on delicate and low-recurring topics, but which, if misinterpreted, can determine your career stagnation. In-company training on topics such as: • Negotiation (special focus for buyers) • Non-violent communication • Conducting interviews • Feedback • Selection processes • Cleaning and optimizing profiles on Linkedin • Wine tasting (yes, I am also an expert on the subject) • Other themes that can be selected as needed. Recruitment and selection, HR consulting and other areas of expertise for legal entities are also part of the portfolio Credits: Illustrations: Charis Tsevis https://tsevis.com/