Fernando Simonetti
Gerente Nacional De Marketing E Vendas at Starplast Industria E Comércio Ltda
Based in Piracicaba, Brazil
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Seniority
Staff
Department
Other
Location
Piracicaba
Industry
Plastics Manufacturing
Company size
196
Contact information
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f•••••••@starplast.com.br
Phone
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Background
About Fernando Simonetti
Professional with a solid 25-year career as Head of Sales and Marketing, developed within market-leading multinational companies in their segments. Consolidated experience in managing large teams and developing high-performance sales teams, with a track record of consistent results. Specialist in sales and trade marketing, with an emphasis on structuring and establishing new sales channels, pipeline management, and CRM implementation. Responsible for devising and executing Go-To-Market strategies and for building and implementing effective Marketing plans. Deep knowledge in the development and monitoring of Key Performance Indicators (KPIs). Proven expertise across diverse channels, including Pharma (Drugstores), Key Accounts, Food Retail, Specialized Retail, E-commerce, Marketplaces, Automotive, and Franchises, with comprehensive operations and knowledge throughout the national territory.
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