Fiona McCarthy

Background

About Fiona McCarthy

A hybrid who is focused on constantly learning & developing. I formally worked as a Media Manager/Associate and have a demonstrated history of working in the marketing advertising industry, with over 2 years experience in high level Media Planning for a number of large scale clients with Core. Working and collaborating with team members/stakeholders was at the heart of this role.After leaving a highly analytic role, I wanted to follow my interests in e-commerce & working on more creative/design led projects, a perfect blend of both analytic and creative tasks. In my current role, I independently look after content creation & the management of the CA Design's e-commerce platform. I have experience in a number of duties as the primary marketing person: email marketing, web management/design, social content (copywriting/videos), PR, assisting photoshoots, & creating marketing graphics and materials.Experience includes- MSc focused in Marketing from UCD Michael Smurfit Graduate Business School- Diploma in Graphic Design- Bachelors in Art History & Social Computing