Frances Mullan

Background

About Frances Mullan

A passionate and innovative marketing manager with experience developing and implementing integrated marketing and communication strategies across global news and media sectors in both B2B and B2C markets. Expertise: • Market research and analysis • Brand development, positioning and guardianship • Customer relationship management • Digital marketing strategies, inc knowledge and use of CMS & SEO • Design, production and distribution of marketing materials and digital content marketing solutions • Skilled use of creative design software Photoshop & InDesign • International event management • Project Management • Managing marketing team and liaising with external agencies / specialists • Analytics, measuring ROI and reporting to key stakeholders "I really thrive operating across a variety of different marketing mediums and enjoy working in a fast paced creative environment where no two days are exactly the same"