Francesca Hueller
Online Tutor at Cuoa Business School
Based in London, United Kingdom
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Seniority
Staff
Department
Education
Location
London
Industry
Higher Education
Company size
238
Contact information
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f•••••••@cuoa.it
Phone
5 credits+44 ••• •••• ••••
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Background
About Francesca Hueller
I am an Assistant Professor in Strategic Management & Innovation at the University of Liverpool Management School within the SIBE Group. Before joining Liverpool, I completed my PhD in Strategy at Bayes Business School. During my academic journey, I also served as a research and teaching assistant, contributing to MBA, MSc, and BSc programs for Bayes Business School and City University of London. My research is at the intersection of strategic management and innovation, focusing on understanding the determinants and consequences of diversification, innovation, and competitive dynamics in digital settings. In particular, I delve into these patterns within the broader and heterogeneous competitive space, often referred to as an "ecosystem" that emerges and evolves around a central platform connecting different actors. My exploration aims to uncover new opportunities for value creation and capture facilitated by digital technologies.
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