Francesca Magrotti

Background

About Francesca Magrotti

I have always dealt with mass communication and the nature of my studies has led me to having a particular interest for everything regarding communication and the multiple fields of work it is treated in. During my years of study I gained vital experience in the business communication circuit, working not only for PR and advertising agencies but also in the editorial world, where I gained work experience with newspapers and sector headings. My experience as a journalist for the ‘Giorno’ newspaper and the marketing journal ‘Promotion’, granted me the possibility of getting to know both the consumer reader as well as the business consumer, thus allowing me to refine furthermore my communication techniques. After more than three years working for the packaging, below the line and communication agency Inform and an important experience as Senior Account for the Santagostino Group-Fastcom, a strategic consultancy company (below the line, adv planning, PR events) for national and international clients, I’ve been worked as Senior Account for Sanpolo 2029-Zedcomm (Society that collaborates with Santagostino Group ) dealing with business communication (Luxury-Fashion and Tourism) for national and international clients for 5 years. I'm now senior pr manager in The PAMBIANCO Corporate Communication division which assists companies in the Fashion, Luxury and Design market with their institutional communication projects.