Frida Rivera

Background

About Frida Rivera

With over four years of experience in branding, marketing, and graphic design, I am a creative and strategic marketer who leads the branding and marketing team at Solis Health Plans, a fast-growing Medicare Advantage plan provider. In my current role, I am responsible for developing and executing effective B2B marketing strategies to increase brand awareness, generate leads, and acquire new clients in the healthcare industry. I also oversee the design and production of all marketing materials, such as flyers, brochures, newsletters, and social media posts, ensuring consistency and quality across all channels. Some of my achievements include launching a successful rebranding campaign that resulted in a 35% increase in website traffic and a 20% increase in customer satisfaction, securing a large contract with a major hospital group, and creating a new digital marketing platform that improved lead generation and conversion rates. I am passionate about creating impactful and innovative solutions that help Solis Health Plans achieve its mission of providing affordable and quality healthcare to diverse and underserved communities. I have strong skills in new business development, B2B marketing, graphic design, and Microsoft Office, as well as fluency in English and Spanish. I am always eager to learn new skills and technologies, and to collaborate with other talented and driven professionals. I believe that I can bring a unique and valuable perspective and experience to any organization that values creativity, excellence, and diversity.