Gabrielle Loeb

Background

About Gabrielle Loeb

Business Mentor, Digital, Marketing & Social media Expert with 20 years of experience in startups, branding and Lead Generation. I love to share my knowledge, energy and experience during mentoring sessions, keynotes and classes. Currently Business coach @ Genilem, I help entrepreneurs define their vision and Unique selling Proposition, and ultimately reach viability and grow.CONTACT ME IF - You're a startup company and you need mentoring or coaching- You need to develop your personal branding on Linkedin or develop an Employee Ambassador programme- You're looking to grow your clients online and you need help to set up your digital marketing strategy and tactics.REFERENCESPreviously MD for France @ Havas Group Mobile agency. I helped our clients build the best communication & digital media strategies on smartphones. We namely set up programmatic campaigns following clients goals (branding, acquisition, traffic), defining KPIs and analyzing results, while constantly optimizing. I also educated clients and internal teams on digital and data.During 4 years, I was the CMO @Heliceum (Mobile Content start-up). I was in charge of Mobile traffic acquisition, Brand content and Business development. Before that, I worked on branding and marketing @Ubisoft, where I launched award-winning products like "Just Dance", the “Lapins Crétins”. Specifically, I developed the communication strategy and managed the cross channel campaigns (TV, radio, print & digital), handled PR plan and events, defined the marketing material and messaging towards trade marketing teams. Specialties: Social Selling Digital media Media strategy Growth Mobile marketing Traffic acquisition Strategic & operational marketing Social media Multicultural teams Management Innovation PR Business Plan