Gail Bourque

Background

About Gail Bourque

I am the visual ambassador of ideas - As a creative global marketing communications specialist, copywriter, designer, content manager, and marketing team member I have been instrumental in the success of hundreds of corporate branding initiatives that promoted the products and services of start-up ventures to international corporations, implementing out-of-the-box concepts that garnered market share and delivered sustainable growth through campaigns utilizing diverse but consistent messaging through web based multi-media initiatives and traditional marketing vehicles. Skills Summary: • Sr. Design Professional • Superior verbal and written communication skills • Extensive Project Management Expertise • Development of marketing communication plans, and budgets • Serious multitasking ability • Brand development and management • Analytical thinker • Research and interviewing: analytics reporting for ROI metrics • HTML, WordPress, CMS, CRM, EDM, Web email/newsletters • Expert in Adobe Creative Suite (CC) • Web content; UI and upgrades; web administration • PowerPoint presentations; digital photography; photo archiving • Video production direction and editing • Exceptional attention to detail • Web Banners; PPC Ads; KPI tracking/reporting • Hubspot; Vertical Response; HootSuite, Constant Contact; All social media outlets, Lead Forensics, ZOOM • Salesforce; Salesnet; Sharepoint; HP Autonomy-Teamsite, ALM, Sitecore, Basecamp