Gemma McDougall

Background

About Gemma McDougall

Hi, I’m Gemma, a Marketing Account Manager at the NEC Group in Birmingham, currently working to enhance the customer journey across campus and elevate our venue marketing. Based in Birmingham, I’ve been working full-time in marketing since December 2019, building on earlier part-time experience as a social media assistant and learning more about B2B and B2C marketing campaigns. I’ve managed social media platforms, digital campaigns, and audience engagement for diverse variety of industries including youth-led positive news channel, events and venues, helping bring memorable moments to life. More recently developing skills in comms, copywriting, partnerships and CX marketing. I graduated with a First Class Master’s degree in Digital Marketing Management, providing me with the skills to create engaging campaigns. As for my future, I hope to continue growing in the marketing industry, whilst also re-discovering my passion for social media and digital marketing within the music and events sectors, collaborating with innovative and diverse teams to push creative boundaries. In my free time, you can find me travelling, attending various concerts and expanding my music taste. Skilled in Social Media Management, Digital Marketing Strategy, Content Creation, Campaign Execution, Stakeholder Management