George Bova

Background

About George Bova

I am an accomplished, innovative, high energy senior account, trade and channel development manager. I combine category, customer, shopper and consumer insights with a proven record delivering actionable results. I build business plans with accountability to action that achieve sales driven goals.LEADERSHIP. I am passionate about coaching to achieve broader team goals. I develop high-performing teams in an approachable, transparent manner; inspiring, empowering, encouraging and mentoring teams to reach their full potential. KEY HIGHLIGHTS:• STRATEGIC KEY ACCOUNT MANAGEMENT. Not just Key Performance Indicators (KPIs), I produce fully engaged results, networking across key stakeholders both inside my organization and throughout my customer’s organization delivering superior alignment, leadership engagement, and a continuously improving partnerships to achieve superior sales performance across metrics far beyond sales growth. Widely recognized for combining technical proficiency, marketplace intelligence, and intuitive insights driving superior results.• PROCESS IMPROVEMENT & BEST PRACTICES. A continuous improvement champion with superior project management, critical thinking, and planning abilities. I quickly earn respect from key stakeholders and become a trusted and integral part of the leadership team. I steer people and my organization to action.• COMMUNICATION. Outstanding analytical, written, oral and presentation skills and a proven track record of succinctly delivering actionable insights. I leverage superior technical skills to activate new platforms that streamline productive communication flow enabling superior KPI results merging technology with intuitive insights matching the needs of end-users. • FUNCTIONAL & TECHNICAL EXPERTISE. Project Management, Process Improvement, Operations Management, Training Development, Strategic Revenue Management, Microsoft Office suite (Excel, PowerPoint, Word), Syndicated Data tools (Nielsen, IRI, MSA), Specialized data sources (Crest/NPD, Foodservice Enablers), Presenting Data Visually.FIELD SALES MANAGEMENT.Deep experience managing strategic and tactical plans, managing direct teams and agency brokers too. Profit & Loss management, joint business planning, and integrated commercial planning. Successful track record steering my team towards exceptional results. Strong proficiency leveraging Microsoft Office developing delivering effective selling presentations. Mentoring persuasive fact-based selling insights integrating latest consumer syndicated data; Nielsen and others.