Gerald Mitchell

Background

About Gerald Mitchell

I’m a strategic executive and builder who leads transformation at the intersection of business strategy, technology, and education. My career spans higher education, SaaS, and entrepreneurial ventures. unified by one mission: to design systems, products, and partnerships that help people and organizations thrive. With over 15 years of experience, I’ve led multimillion-dollar operations, built scalable digital products, and turned insights into strategy that drives growth, efficiency, and engagement. My leadership philosophy is simple: “Every process, product, and outcome improves when we start by understanding people.” As a Vice President, Dean, or Chief Strategist, I combine business acumen, creative design, and data-driven execution to deliver measurable impact. At Reflekt Me, I spearheaded the concept, design, and launch of two SaaS products, “See It In My Size” and “Preview It” achieving a 70% usage rate, 75% conversion, and over $1M in e-commerce revenue for Levi.com. At Southern New Hampshire University, I built a cross-functional CX system that aligned technology initiatives with organizational goals, enabling leadership to prioritize strategic roadmaps and improve performance outcomes. At Fayetteville State University, I led the launch of academic services that increased engagement by 25% and retention by 5%, generating $3M in added revenue while managing $2.6M in combined budgets and 100+ team members. Whether scaling enterprise partnerships, launching new digital experiences, or leading large academic divisions, I operate with a balance of vision, execution, collaboration, and strategy - ensuring every innovation is sustainable, inclusive, and grounded in real human needs. Core Strengths - Strategic Leadership - Business Strategy & Execution - Product Strategy - Cross-Functional Team Leadership - Digital Transformation - Organizational Change Management - Strategic Partnerships - UX & CX Strategy - Design Thinking - Data-Driven Decision Making - Inclusive Leadership - Entrepreneurial Innovation What Drives Me I thrive on connecting ideas, people, and systems to create growth, transforming complex challenges into streamlined, human-centered solutions. I’m drawn to opportunities that merge education, technology, and business strategy to design better futures. Let’s connect if you’re building toward transformation in education, technology, or any spaces in between.