Geraldine Lee

Background

About Geraldine Lee

I’m Geraldine Lee — a content and media strategist who helps brands grow their visibility through clear, consistent, system-driven storytelling. At RocketRez, I lead content marketing and the Signal Podcast, a thought-leadership series featuring founders, creators, and innovators shaping the future of attractions. From concept to post-production, I run the entire operation — strategy, scripting, recording, editing, and multi-channel distribution. On the consulting side, I help small businesses and startups design SEO-optimized websites and marketing systems that turn visibility into revenue: Built and launched the Signal podcast from the ground up (guest lineup includes TIME100 creators, founders, and thought leaders). Drove a multi-month content and SEO initiative that increased organic traffic and inbound leads across key verticals. Led full-funnel content strategies for SaaS, B2B, and consulting clients: I began my career producing films, commercials, and documentaries — storytelling that earned festival recognition and international representation as a Singapore Youth Ambassador (SSEAYP 2016). That creative foundation still fuels everything I build today: visually, emotionally, and strategically. I’m now focused on scaling what works — through content, conversation, and community. Let’s connect or say hi at geraldinelee.com.