Geraldine Lim

Background

About Geraldine Lim

A results-driven leader in the pharmaceutical industry, Geraldine brings forth over 20 years of unparalleled experience collaborating with top-tier talents to drive the development, launch, and successful marketing of cutting-edge products in pharmaceuticals, medical devices, retail pharmacies, and health supplements. Her skill set encompasses strategic planning, marketing, sales, and adept people management.Geraldine has spearheaded end-to-end operations, covering marketing, financial management, and talent acquisition, thereby fuelling company growth and market expansion. Her managerial roles at GlaxoSmithKline and her directorship at Wellchem Pharmaceuticals have been instrumental in achieving these outcomes. Moreover, her tenure as a co-founder of MIRIQA®, Glovida, and Glovida-Rx at Wellchem showcases her ability to pioneer the launch of innovative products. This involved orchestrating comprehensive R&D efforts and collaborating seamlessly across multi-functional teams.Contributing to the overall wellness landscape of Singapore, Geraldine has successfully orchestrated product launches in various domains. Her expertise spans vaccines, respiratory solutions, ophthalmology, medical disposables, oral supplements, biologics, and orthopaedics. Furthermore, she has led cross-functional teams, skillfully crafting and executing strategic marketing campaigns. Leveraging tools such as Google and Facebook advertising, e-commerce platforms, and social media management, she has amplified brand presence and extended reach.In her continuous pursuit of excellence, Geraldine remains at the forefront of digital advancements and industry trends.