Gerard Jayaranjan
COO & Creative Producer at What When Wear
Based in Mumbai, India
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Seniority
C-Team
Department
Other
Location
Mumbai
Industry
Online Audio and Video Media
Company size
2
Contact information
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g•••••••@whatwhenwear.in
Phone
5 credits+91 ••• •••• ••••
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Background
About Gerard Jayaranjan
With over 19 years of experience in the advertising industry, Gerard is a multiple award winner with Cannes, New York Festivals, ABBYs, etc. in his kitty. He has also been featured in Campaign India’s The A-List, 2018. The formative stints at agencies like McCann Erickson, DDB Mudra, FCB Ulka, TBWA and Havas has groomed and contributed to his strong understanding of ‘brands’, strategy and thereby helping him come up with effective but creative solutions. Being a strong believer in content, he then moved to the digital medium. He currently is an digital entreprenuer with his own start up called TheTLBX. TheTLBX is an influencer marketing agency. He brings the very same understanding of consumers, brands to the proverbial digital table as well thereby helping a brand grow in the digital medium with the help of content creators and influencers. Responsible for creative people and work across the country, he also is a able creative leader and a colleague. A seeker of words; A curator of moments in them, he is also a self-confessed ink addict, whether on his body or on paper. He also claims to be on a life support system called music. An avid biker, Gerard fancies himself as a collector of sorts with 3 bikes already in his garage and is currently in the process of negotiating for a 4th. A self- confessed super-hero geek, he often passes his time curled up in front of his TV watching all the possible superhero movies/shows that’s ever been made.
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