Gitansh Jain

Background

About Gitansh Jain

I’m an Associate Consultant at ZS Associates, with 4 years of experience leading and supporting global primary market research (PMR) initiatives. My core focus lies in Oncology, where I’ve worked extensively across solid tumors and hematologic malignancies to uncover deep stakeholder insights that drive strategic decision-making for top pharma and biotech clients. I have led end-to-end PMR engagements—from designing research frameworks to delivering actionable recommendations—across a wide range of business needs including product opportunity assessment, TPP testing, segmentation, demand estimation, and message refinement. With expertise in both quantitative and qualitative methods, I bring a data-driven yet human-centric lens to problem-solving. I’ve worked across key global markets including the US, EU5, Japan, and emerging markets, allowing me to bring a nuanced understanding of regional access dynamics, HCP behavior, and competitive landscapes, especially in oncology. I am passionate about transforming complex research into clear, strategic insights that support innovation, improve access, and ultimately enhance patient outcomes