Giulia Ruffatto

Background

About Giulia Ruffatto

I am a marketing professional with a passion for growth hacking, digital transformation, and languages. I have a linguistic educational background, with a bachelor's degree in Chinese language and a semester in Shanghai. I also have a master's degree in growth hacking and a CPIM Part 1 certification. As the Head of Product Marketing at Digitalsoft Group, I lead the product marketing and go-to-market strategies development and execution for Industry 4.0 platforms and digital transformation services. I drive marketing procedures execution, introducing important improvements and automation through lean management, growth hacking, and technology innovation. I also manage the lead generation strategy and execution, the CRM, the partners network, and the marketing and sales collaterals. I have successfully leveraged different sales touch points, such as cold calling, sponsored advertising, events, and strategic partnerships, to generate value for customers and increase user retention. My dream is to combine my three passions, marketing, languages, and technology, to create impactful solutions for the digital era. I am always eager to learn new skills, tools, and methodologies to enhance my marketing performance and deliver results. I value collaboration, creativity, and customer satisfaction as the key drivers of success.