Grace Ballou

Background

About Grace Ballou

I'm a results-driven marketing professional with a strong foundation in digital marketing, creating and implementing effective marketing campaigns, and providing exceptional customer service. My experience as a Lead Student Advisor at California State University-Sacramento and as a Junior Marketing Strategist at Union WELL Inc. has allowed me to develop strong communication, problem-solving, and social media marketing skills.As a Lead Student Advisor, I successfully implemented marketing campaigns that increased student engagement by 35%. I also provided academic guidance to over 150 students and led workshops to foster their success. In my current role as a Junior Marketing Strategist, I've collaborated with my team to achieve a 30% increase in online presence engagement and a 15% increase in membership by developing and executing effective outreach strategies. I've contributed to the creation of various digital content and collaborated with team members to increase memberships.Beyond my professional roles, I've honed my leadership abilities as a dance instructor. Through teaching over 950+ individuals, I've developed the skills necessary to motivate, inspire, and guide others toward success.