Gracyn Marsterson

Background

About Gracyn Marsterson

Meet Gracyn Masterson, one of the powerhouse creatives behind Social Butterfly Marketing’s award-winning social media team. No stranger to the world of social media marketing, Gracyn first exploded onto the scene in 2017 as the winner of Social Butterfly Marketing’s CairnsEye Social Butterfly Campaign – a ground-breaking initiative that saw Gracyn crowned the face of the Far North city’s vibrant social scene. It was here, under the tutelage of social media marketing trailblazer and Social Butterfly Marketing founder Renee Dembowski, that Gracyn unearthed a passion for generating fresh content designed to drive reach and propel engagement. She wet her feet participating in some of Social Butterfly Marketing’s most exciting campaigns, including the highly coveted first-ever Online Fashions on the Field – a model that has since been replicated at racing events throughout the country. Gracyn was also instrumental in the application of a first-of-its-kind social media marketing model for one of the country’s most successful family dining franchises. Now, as Social Butterfly Marketing’s Social Media Manager, Gracyn is responsible for the design and implementation of innovative social media marketing campaigns for a wide range of clients across Queensland and farther afield. In addition to content strategy, Gracyn applies her expertise to developing brand awareness, generating inbound traffic, and cultivating leads and sales, taking social media to the next level for her clients. A highly-motivated individual, Gracyn possesses a strong community focus – she’s a regular face at many of the state’s premier social events either as a guest or on the runway. A fully qualified personal trainer, entrepreneur, and youth mentor, Gracyn has an energy and enthusiasm that’s infectious. She’s committed to telling the unique and individual story of every business she collaborates with – a talent that stems from her innate love of sharing in the journey of others.