Greg Avdoian

Background

About Greg Avdoian

Greg has significant experience leading large clients, growing brands, providing counsel and demonstrating public relations value in client marketing mix. His background includes developing and executing projects in media relations, franchise relations and development, employee engagement, social media and marketing communications. Throughout his career, Greg has managed internal and external public relations strategies for a number of B2B, B2C and franchise companies, such as Tyson Foodservice, Tyson Convenience, Barclays, Grecian Delight, Conagra Brands, HanesBrands, Make-A-Wish, Fortune Brands, Constellation Brands, TCI, Beko Appliances, Blomberg Appliances, California Pizza Kitchen, Checkers & Rally’s Restaurants, HoneyBaked Ham, Mosquito Joe, AccuQuote, Jam Productions, The Dwyer Group, Anago Cleaning Systems, Fetch! Pet Care, Engineering for Kids, and many others. He specializes in finding the “people stories” behind each brand, and uses this information to craft communication strategies to accomplish client goals and benefit brands. Greg’s unmatched work ethic propels him to do what is needed to provide the best service for clients, which in turn, positively impacts their stakeholders and target audience. Having cultivated many strong relationships with clients and media contacts throughout his career, he also takes pride in educating employees on how to best provide value to clients and become a go-to public relations contact for media. Greg is skilled at pitching media at all levels, and is exceptional at developing, cultivating and managing relationships with local and national media as well as influential bloggers for various audience bases. He has secured high level media placements in Entrepreneur, Kiplinger’s Personal Finance, Delta Sky Magazine, Wall Street Journal, Bloomberg BusinessWeek, CNNMoney.com, Marie Claire, FOX Business Network, CNBC, TODAY, and many others. Greg is a graduate of DePaul University, Chicago, IL, where he received a B.S. degree in Marketing (Integrated Marketing Honors).