Ha Rika

Background

About Ha Rika

I began as an independent filmmaker but I wasn’t known for any of my serious work. It was only when I shot on my smartphone for the first time and the video hit views in the first week, I discovered my new power.I rode the viral wave into the marketing industry to work as a multidisciplinary Art Director. Over the last 10 years, I have been composing visual language that speaks to the human soul of brands.Apart from generating art directions, I love experimenting with new digital tools which allow me to create through non-traditional methods. Working this way enables me to collaborate with worldwide badass creators while being based on a quiet beach in Vietnam.I'm currently leading a cross-continent team at earthetica.com. Together, we bring brand strategies, social and ecological messages to life through eye-catching & insightful images and messages. We've helped responsible businesses and organizations hatch new brands, hone and express their own voice, and on exceptionally good days, we create positive change in the world.Outside of work, I will probably design a new recipe for dinner tonight. I love a bit of fusion in food as much as I embrace all the twists and turns life brings. Tea is my blood type if you fancy a virtual hangout.I'm right over at harika@earthetica.com if you want to chat. Keep scrolling down to navigate some of my work that I'm particularly proud of at earthetica.com.