Hailey Traina

Background

About Hailey Traina

I’m a storyteller at heart with a love for sports, media and the art of creating engaging content. As a proud UCF alumKnight with a double degree in Media Management and Statistics, I’ve learned to blend creativity with data-driven strategy to connect teams and fans in meaningful ways. Over the past two years, I’ve had the incredible opportunity to work behind the scenes at high-profile events like March Madness, the Pro Bowl and the Concacaf Champion Cup, contributing to communications and social media efforts that bring stories to life. At UCF Athletics, I specialized in game coverage, ensuring player information was up to date across digital platforms and in game notes. During the 2024 MLS season, I assisted with press releases and built media relations on and off the field for Orlando City Soccer Club. Currently, I’m part of the digital team at the Green Bay Packers, where I help manage website and app content, build digital experiences and contribute to creative storytelling. My goal is to continue growing in sports and entertainment media—whether through digital content, media operations, or innovative storytelling that brings fans closer to the action.