Hamish Snodgrass

Background

About Hamish Snodgrass

Currently building & scaling a rapid delivery pipeline @ Yoghurt Digital. Passionate about optimising the design and development process. → Expanding my team’s capability → Templating internal production systems and operations → Unlocking a new revenue stream → Accessing different tiered clients → Eliminating external costs → Bridging the gap between design & development In my time at Yoghurt, I have also • Worked as the principle designer on a number of Yoghurt Digital's key retainer accounts. • Executed comprehensive end-to-end UX research and design projects → Resulting in drastic improvements across key metrics. • Achieved a 100% win rate on multiple A/B testing programs → Leading to contract renewals. • Deployed website tracking via Google Tag Manager and Google Analytics, often using javascript to achieve the cleanest and most accurate setup. • Stepped in as account manager on multiple projects → Co-ordinating clients, development partners, executive stakeholders and other designers while sticking to delivery timelines. • Developed and implemented scalable internal processes → Resulting in ehnanced efficiencies and increased capacity across the team • Written multiple blog posts to contribute to Yoghurt's own content production and marketing → Generating direct leads as a result of reading my articles. These are the tools in my quiver that I use the most Design → Figma | Adobe Development → Webflow | Shopify | HTML/CSS Data Collection → Google Analytics 4 | Google Tag Manager | Javascript A/B Testing → Convert Data Analysis → Google Data Studio (Looker)| Excel | Google Sheets Project Management → Asana | Slack | Notion | Toggl My qualifications include: • Bachelor of Integrated Product Design - University of Technology Sydney • Harness Projects Alumni • CXL Google Analytics 4 • CASI/AASI Certified Snowboard Instructor (My life before design) The SEO stuff: UX Design | UI Design | CX Design | Product Design | Conversion Rate Optimisation | Digital Marketing | Web Design | Website Tracking | Google Analytics | Google Tag Manager | A/B Testing | Webflow | Shopify | Adobe Suite | Responsive Web Design | Software Design | Account Management | Design Agency | UX Research | User Interviews | Empathy Mapping | Customer Personas | Wireframing | Prototyping | CRO | SEO | Javascript | HTML | CSS | Data Analyst | E-Commerce | Design Thinking | Product Design | Lean Framework | Agile Framework | Customer Experience | User Experience | User Interface | Average Order Value | Accessible Design | Design System