Hanna Elfvin

Background

About Hanna Elfvin

I am a senior advisor in digital business development, marketing & communication with 20+ years of experience from agencies, large multinational organizations as well as startups. As a leader I make innovation and experiences happen in a digital context. Over the years I have managed projects and teams to create concepts, ideas and strategies - always with the objective to develop new ways to do business, to sell and communicate, and to create new and innovative experiences for customers. I run my own consultancy business where I work with a select few clients. My main client is the startup Endbright, a digital divorce planner, where I hold the position as the CXO/CMO. I am certified through Styrelseakademien, and I am open to joining boards where the focus is to drive digital go-to-market strategies, build strong brands and scale up and commercialize products and services. I am active as an angel investor in the startup community in Malmö, where I support startups focused on innovative digital services. Previously, I was one of the owners and founders of KAN, one of the leading digital agencies in Sweden, where I was active from 2005-2018. I have also worked for eight years in marketing and communication in multinational Swedish companies, both in Sweden and abroad. Innovation and digital business development are my driving forces and my passion. My interest lies in how to use digital possibilities and creativity to drive new customer experiences, create new business models and innovative thinking regarding products and services. I am appreciated for my strong analytical skills and my drive, as well as my problem-solving mindset. Creativity, enthusiasm, boldness and speed are some of my key characteristics. Areas of expertise: Digital business development | Digital strategy | Innovation | Customer experience (CX)| Digital creation | Digital marketing & communication