Haoying Wang

Background

About Haoying Wang

A highly ambitious, proactive, and driven person with two-year experience in the field of marketing and communication and a first-class marketing degree. Monitored and reported brand performance globally. Led consumer research of Kent key product & innovation initiatives. Identified portfolio opportunities for brand to launch in potential new markets with proven project management and cross-functional competencies in BAT headquarters. Led market research and built marketing strategies for launching Villow, a mindful productivity application in three countries with proven analytical skills and intercultural competencies in London. Built and deployed multiple marketing and PR campaigns for Lincoln and Ford car with proven interpersonal and communication skills in a leading global communication agency in WPP China. Expert in PowerBI, RA Nielsen and SPSS; Advanced in Microsoft Excel and PowerPoint. Demonstrated SEO capabilities.