Harmen Visscher
Head of Marketing at Tubber
Based in Groningen, Netherlands
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Seniority
Director
Department
Advertising & Marketing
Location
Groningen
Industry
Travel Arrangements
Company size
26
Contact information
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h•••••••@tubber.com
Phone
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Background
About Harmen Visscher
After working 12 years in digital marketing consultancy, working together with the biggest Dutch e-commerce players, Harmen switched to Catawiki in 2015. Within Catawiki, Harmen started as CMO and scales the marketing channels- team and -results to a size where Catawiki became Europe's most visited marketplace for special items. Currently he is heading the Customer Experience department; improving the experience buyers and sellers have on the platform and making sure he, and the 150 CX Specialists, help those users who need help. Experiences -(media) strategy for conversion, and MarCom related objectives - Analytics and onsite conversion optimization - Paid, earned and owned media:* Display Advertising (programmatic and reservation based)* Social (advertising)* Search advertising * SEO * Affiliate marketing * TVC and print * Content marketing - Retention * CRM Marketing * Customer Care - Project- and team manager; foreman, motivator, Inspirator
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