Harold Paul

Background

About Harold Paul

Harold is a business leader with 2 decades of involvement with India’s media and entertainment sector. He has built and evangelised for India’s leading publishers and broadcasters including Bennett Coleman & Co. Ltd, Radio Mirchi, Star India Pvt Ltd (now Disney Star), HT Media Ltd, The Bhaskar Group and Virgin Radio International. Harold is a natural storyteller and specialises in creating topical campaigns, high impact media destinations, branded content and in hiring and developing the right people to scale and grow businesses.He has championed many industry firsts including the first ever 2 day advertising roadblock for Reliance Retail on Radio Mirchi. Additionally he also curated and implemented a content based series on print and digital for Garnier Color Naturals to inspire off takes and improve brand perception. He has also been a substantial part of implementing Asian Paints’ media transition from an only paints brand to an interiors brand through tactical innovations on Print led by content. Harold brings a unique blend of creative leadership to his business pitches and strongly believes in impactful messaging as a means to create value for clients as well as the employer. Over the course of his almost 2 decade long career he has also dabbled in the space of voice overs, radio shows, podcasts, writing and has also appeared on an episode of the non fiction show “The Ultimate Drive” on MTV as a participant.