Heather Crawford

Background

About Heather Crawford

Dynamic and results-driven professional with a background in education and a proven track record in real estate operations, marketing, and agent development. As Director of Agent Services & Marketing at Keller Williams Denton, I lead high-impact initiatives across training, recruiting, event planning, and vendor coordination to support agent success and drive office growth. I specialize in building scalable systems for training, lead generation, and internal communications while managing branding efforts and executing events that enhance office culture and agent engagement. I also coordinate vendor partnerships and sponsorships to create value-added experiences and support operational excellence. A licensed REALTOR®, I understand the fast-paced nature of the industry and bring both frontline sales experience and behind-the-scenes operational expertise. With a foundation in education, I bring strong communication, collaboration, and leadership skills to every role I take on. Let’s connect if you're looking for someone who brings strategy, structure, and creativity to real estate or marketing leadership roles.