Heather Johnston

Background

About Heather Johnston

With over 24 years of experience in the wine and spirits industry, I am a passionate and knowledgeable professional in sales management and key accounts. I managed the sales operations, key accounts, and sales strategies for Alberta and British Columbia, two of the most dynamic and diverse markets in the country. I worked with a talented team of account managers and sales representatives to deliver exceptional customer service, build long-term relationships, and increase market share and profitability for our portfolio of brands. I have a proven track record of achieving and exceeding sales targets, developing and executing effective brand strategies, and forecasting and managing sales and budgets. I also have a keen interest in developing supplier and customer relationships. My tenure and expertise enables me to provide valuable insights and recommendations to our customers and partners. I am driven to create memorable and enjoyable experiences for consumers across many channels in this exciting and evolving industry.