Heather Kieselbach
Senior Manager, Category Marketing at Tractor Supply Company
Based in Nashville, United States
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Seniority
Manager
Department
Advertising & Marketing
Location
Nashville
Industry
Retail
Company size
20K
Contact information
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h•••••••@tractorsupply.com
Phone
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Background
About Heather Kieselbach
Customer-centric marketing leader experienced in spearheading marketing initiatives, analyzing data to drive strategic decisions, and developing differentiated customer experiences. Track record includes strengthening brand identities, driving sales through omni-channel marketing campaigns, and leading cross functional teams. Diverse background in brand marketing & strategy, store operations, promotional planning, and visual merchandising, with a strong record of implementing processes that boost productivity and generate revenue. Marketing • Brand Positioning • Data Analytics • Campaign Management • Digital Media Customer Experience • Customer Segmentation • Customer Retention • Vendor / Agency Management • Communication & Promotions Visual Merchandising • Creative Approval • Team Building & Development • In Store Marketing • Budget Management
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