Helen Goodyear

Background

About Helen Goodyear

With over seven years of hands-on experience in digital marketing, I’ve had the opportunity to craft and execute strategies that drive real results. Currently, I’m a Digital Marketing Executive at Pixel Kicks, where I specialise in content strategy, social media marketing, and PPC campaign management. My expertise spans content development and strategic planning, sharpened through my time at Pixel Kicks, and during my time as a Freelance Marketing Consultant. I have a strong background in managing paid advertising campaigns, optimising PPC strategies to maximise ROI and using data-driven insights to refine performance. Whether it’s crafting compelling ad copy, fine-tuning targeting strategies, or A/B testing for continuous improvement, I thrive on the challenge of making campaigns more effective.At the core of my approach is a passion for building strong brand identities and engaging audiences through tailored marketing efforts. Pixel Kicks’ innovative culture feeds my drive to push creative boundaries and deliver impactful solutions. I’m excited to continue leveraging my experience to contribute to our collaborated success.