Ian Potts

Background

About Ian Potts

As a dynamic, creative and pro-active national account manager, I am able to use both my commercial acumen and ability think outside the box to achieve success in situations. Comfortable in both hunting and farming accounts I am looking for a new challenge that will both develop me and the company to achieve our mutual goalsAfter spending several years as a highly successful National Account Manager looking after a number of major end users including Accor Hotels, Travelodge and Mitchells and Butler, I have spent the past 3 years running a successful sales team which has seen both volume and value growth in what has been a challenging couple of years from a potato crop perspective. This time has also seen five people promoted from me team.As a national account manager, I was able to deliver profitable growth across the majority of my accounts, however I am most proud of both increasing volume and value (the account initially made negative margin) in my largest account, Mitchells and Butler. This was done by leveraging McCains economies of scale as well as looking at alternate packaging and distribution models the end result being an circa an additional of volume at a 5.3% margin (initially this had been -3.9%) Prior to my role at McCain I looked after the foodservice sector for R&R Ice Cream (now Froneri), initially I joined as the Brakes account manager however, I eventually picked up Bidfood as well as a number of major end users. This role included building a strategy of how we would drive success within foodservice and including the building of a robust new business pipeline as well as winning, maintaining and growing both O/L and Branded business within Bidfood and BrakesI have enjoyed success in my current role, however my true passion is account managing (both hunting and farming) and as such I am looking for a role more geared towards National Account Management thus I am now looking to further my career away from McCain