Igor Reichmann

Background

About Igor Reichmann

Digital Marketing Expert and Project Manager with 13+ Years of Experience I help mid-sized businesses unlock their marketing potential by combining strategic insights with a hands-on approach to execution. With over 13 years of experience, I specialize in bridging operational efficiency and innovative strategies, ensuring measurable success in dynamic markets. Core Competencies- Strategic and operational marketing consulting in B2B, B2C sectors - Planning, development, and execution of cross-media campaigns and projects - Team leadership and account management for cross-functional and distributed teams - Project management and coordination with a focus on process optimization and controlling - Resource allocation and efficient stakeholder management - Coordination of external service providers and initiation of strategic partnerships Marketing Expertise- Data-driven strategy development and implementation - Customer journey design and lead nurturing processes - Inbound and omnichannel campaign execution - Marketing automation with HubSpot - Performance marketing and KPI-driven optimization Project Management Skills- Stakeholder management and requirements analysis - Agile and waterfall project planning and execution - Process development and continuous improvement - Digital product design and cross-functional collaboration Technological Skills- Proficient in tools like Google Analytics, HubSpot, MS Dynamics, WordPress, Typo3 and Trello - Experienced with CRM platforms, research and monitoring tools, and digital design tools such as InVision and Moqups I am passionate about helping businesses grow through innovative marketing strategies and efficient project execution. Whether leading cross-functional teams, driving digital transformation, or optimizing processes, I am committed to delivering impactful results.