Seniority
Director
Department
Advertising & Marketing
Location
Lisbon
Industry
Design
Company size
8
Contact information
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i•••••••@mordesign.com
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Background
About Igor Ueda
Seasoned professional with 15 years in e-commerce, digital marketing, and sales strategy, with a focus on driving results through data-driven marketing and customer experience. I specialize in designing and executing full-scope e-commerce strategies, from Google Ads optimization to customer journey enhancement, achieving growth and impact in competitive markets. With a strong foundation in strategic marketing and KPI management, I’m skilled in crafting sustainable growth plans, leading cross-functional teams, and executing CRM strategies that improve engagement and retention. My approach blends creativity with analytics, delivering innovative solutions that make a measurable difference. I’m known for my collaborative leadership style and am passionate about mentoring teams, building a culture of learning and growth. Fluent in Portuguese and proficient in English and Spanish, I bring international experience across consumer goods, fragrances, kitchenware, and beverages. I also expanded my skills at the E-commerce Experience in Lisbon, gaining deeper insight into customer-first digital strategies.
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