Ihcene Boudada

Background

About Ihcene Boudada

Hi, I’m Ihcene, a Marketing Manager with a strong track record of driving revenue growth through data-driven strategies and creative campaigns. I specialize in building brand visibility, optimizing customer journeys, and leading cross-functional teams to execute high-impact marketing plans. Whether it’s launching a new product or expanding into new markets, I focus on measurable results that align with business goals. I’m passionate about turning insights into action and making marketing a true revenue driver. I am currently working in Luxembourg as a full-time Marketing Manager for a worldwide B2B Tech leader. I have strong skills in Strategic marketing, thanks to which I was able to put into place and monitor a structured revenue-based Marketing campaigns for many years in many countries in EMEA. Here are some examples of what I can do for you - End-to-end Marketing strategy : long-term, forward-looking plan that defines how a business will reach its target audience, create value, and achieve its marketing and business goals- Digital campaigns cross canal management with full funnel approach ( Brand awareness, influence & consideration, conversions, customer satisfaction et and referrals )- Sales alignment and pipeline management effectiveness- Measurement and reporting Marketing Tactics I monitor- PPC: Google Ads, Meta Ads, LinkedIn Ads - Events: Online & Physical - Emailing & Automation : Mailchimp, Sendinblue, Pardot - Local marketing : Waze, Taboola, Google My Business, Local Services - Inbound Marketing: Content marketing, SEO, Lead nurturing, Social engagement, Webinar - CRM : Salesforce, Zendesk, Hubspot - Analytics: Power BI, Looker Studio, SFDC Dashboards - Intent marketing: 6sense, ZoomInfo, Bambora - CMS : Wordpress, Wix, Shopify, Sitecore For more information, contact me on: ihcene.boudada@gmail.com or DM on LinkedIn.