Ikko Aoki

Background

About Ikko Aoki

FMCGMars, GoogleProduct Marketing ManagerGoogle P&L B2B /Web B2BGoogle Product Marketing Manager600Google Marketing Live JapanGoogle Ads Academy Google APAC2 V 2025 (20254 – )(202210 – )(20228 – 20253)(20254 – )(20224)|(20218 – 20231)|(202011 – )|(2017) Education Goizueta Business School, Emory University (2014 – 2016) MBA, Marketing & Finance A business leader dedicated to driving sustainable business growth through data-driven strategies and robust brand building. My career journey began in finance and risk analysis, evolved through brand management at top FMCG companies (Mars, Coca-Cola Japan), and has now led me to a Product Marketing Manager role at Google. I have progressed from the front lines of sales strategy to a key command role in product marketing, consistently focused on delivering P&L impact. Core Competencies Business & Brand Strategy: Expertise in leveraging data analytics to identify market opportunities and formulate growth strategies across the entire product lifecycle, with full P&L management. B2B Product Marketing: Proven ability to lead B2B marketing initiatives, including large-scale events (online/offline), webinar strategies, and website development to drive lead generation and product adoption. Integrated Marketing Communications (IMC): Designing and executing holistic marketing campaigns that seamlessly integrate mass media, digital channels (SEO/SEM, e-commerce), and in-store activations. Global Leadership & Cross-Functional Collaboration: Adept at leading complex projects by aligning global teams and diverse stakeholders, including bottlers, agencies, and strategic partners.