Indumathy Devendran

Background

About Indumathy Devendran

Master’s graduate with 7+ years experience in the field of Digital Marketing in Canada, the US, the UK and India. I am enthusiastic, proactive, and punctual. My daily routine revolves around coordinating with the design team, content team, UX team (web development), and product and service owners internally. Apart from marketing and branding, organizing events excites me. Typos, spell checks, design misalignment, brand colors and brand consistency are sensitive to me and I take them seriously. Tools used on a daily basis - Hubspot, Zoho, Marketo, Hootsuite, Moz, SEMRush, Google Analytics, GooglyMyBusiness, Asana, CMS - Wordpress, Elemenator, Joomla (Content management systems to edit website content and to add SEO), Maintaining leadership team's Quorra and LinkedIn account, LinkedIn ads, and Google ads for paid campaign. • Increased Linkedin Followers of the company's corporate LinkedIn page by 100% from to in a year (2019-2020) • Increased inbound leads from 8 leads per month to 20 leads on an average • Managing 9 social media platforms at the same time. 3 company brands across 3 platforms each (Facebook, Twitter, LinkedIn) • Managed to increase the open rate of email campaigns by 1%