Verified recordPrimary and Secondary Education

Isys Costa

Growth Marketing Lead at Arco Educação

Based in São Paulo, Brazil

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Seniority

Manager

Department

Advertising & Marketing

Location

São Paulo

Industry

Primary and Secondary Education

Company size

3.5K

Contact information

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i•••••••@arcoeducacao.com.br

Phone

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+55 ••• •••• ••••

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Background

About Isys Costa

Especialista em Marketing Digital, com mais de 5 anos de experiência. Graduada em Gestão de Marketing, MBA Marketing e Growth e Certificada em Rede de Pesquisa do Google Ads e Google Ads Avançado pela Goobec Brasil. Expertise no planejamento e execução estratégica da área de Marketing Digital, com foco em Performance, visando criação de estratégias digitais eficazes e criativas para as empresas. Skills: Segmentação de clientes; Tendências de mercado; Campanhas de marketing digital; Mídia paga; Testes A/B; lead qualification; Acompanhamento de KPIs; Análises de conversões, faturamento, geração de leads, taxa de rejeição; Metodologias ágeis; Pipedrive, Sensedata e RD Station; Google Ads, Google Display, Google Shopping, Facebook e Instagram Ads e YouTube.

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