Izzy Prior

Background

About Izzy Prior

Most startups don’t have a marketing problem. They have a clarity problem. They’re throwing money at paid ads, showing up on 5 different platforms, posting fluffy content that gets likes but not leads… and still wondering why growth feels so slow. Messaging is vague. The founder story sounds like it came out of a pitch deck. And the brand looks good on paper but says very little. If this sounds familiar, you aren't alone. You’ve got a solid product and you know your space. But you’re not seeing the traction or conversions that you expected. → Your audience doesn’t really get what you do. → You’re stuck in a cycle of marketing for attention, not impact. → And you’re second-guessing the whole brand because it’s not landing. Most of these brands hit a ceiling not because of the product but because the positioning is off. That’s where I come in. I’m Izzy - Fractional CMO and brand strategist for purpose-driven businesses that want to get intentional about how they show up, scale what’s already working and stop wasting time on marketing that doesn’t convert. Whether you’re preparing to fundraise, pivot your offering or finally nail how to talk about what you actually do - I help you sharpen your messaging, turn your brand into a growth engine and stop wasting time on marketing that doesn’t convert./ So, here’s what I do. No fluff, no filler. → Personal brand strategy For founders who want to build trust, authority and demand without trying to post on every platform daily. → Fractional marketing & creative brand direction For startups ready to grow with direction. I refine your core messaging, build a content system that delivers and turn strategy into execution you can stick to. → Workshops & advisory For growing teams that need to get aligned on voice, brand and how to actually use LinkedIn in their favour./ I’ve worked with high-growth brands in healthtech, femtech, social impact, sustainability and purpose-led spaces. These sectors deserve better marketing and strategy that reflects their value - they need a brand that moves people and messaging that makes it easy to say yes. So if you’re tired of shouting into the void and calling it strategy. Drop me a message. We’ll build the version of your brand that gets remembered and makes money.