Jack Shu
Senior Director, Content Strategy & Analysis at Siriusxm
Based in New York, United States
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Seniority
Director
Department
Advertising & Marketing
Location
New York
Industry
Entertainment Providers
Company size
6.4K
Contact information
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j•••••••@siriusxm.com
Phone
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Background
About Jack Shu
I'm a senior content strategy and business development executive with 10+ years of experience in strategy, business development, operations, and data analysis. I've negotiated multimillion-dollar deals, led cross-functional teams to launch subscription services, and scaled podcast networks that reach millions. At SiriusXM, I successfully grew our podcast network to become one of the top 3 largest networks in the industry, with content partnerships that include Audiochuck (Crime Junkie), SmartLess, and Call Her Daddy. I also launched our podcast subscription service, SiriusXM Podcasts+, which has become one of the top 5 largest podcast subscription services in less than one year. Prior to that at Capital One, I established industry-first partnerships with Spotify and Uber, driving $1B+ in incremental credit card spending and a 30% increase in brand engagement. I hold an MBA with Honors from Columbia Business School and a B.A. in Economics with Honors from Yale University. I am experienced in SQL, Tableau, Python, and AirTable.
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