Jackie Sokol

Background

About Jackie Sokol

Experienced Sales & Product Development Manager with experience across multiple channels (B2B, Retail, Food Service, and Ecommerce) in the Consumer Products industry. Passionate about building strong relationships with my customers and team members. Diligent about staying on top of market trends, consumer preferences, and the competitive landscape. Keen ability to leverage concrete data analysis with savvy market observations to develop solution-based product assortments for my customer base; thereby growing sales and profitability. Strong and personable communicator with the ability to lead cross-functional teams to achieve major company SELECTED CAREER HIGHLIGHTS: Regularly participate in the C-level meeting to communicate product and pricing strategies. Expanded retail distribution into D2C channel by leading a cross-functional team to set up all internal and external systems required and then lead all sales & marketing initiatives to add key customers to the platform (WM, Target, Wayfair, and Amazon). Created and implemented a new brand and product strategy that maximized sales growth by establishing differentiated merchandise solutions for key customers. Improved offerings to client base, resulting in 2-year avg growth (YOY) of 47%. 2x Entrepreneur that started and turned ventures into profitable, marketable businesses - CPG Sales Rep Agency & Insurance KEY AREAS OF FOCUS: Manage Large Retailers Sales Strategy - Product & Pricing C-Level Collaboration Omnichannel Sales New Product Development P&L Management / Business Plan Development POS Data Analysis & Market Research Defining the Customer Journey Cross-Functional Leadership