Jaime McCamy

Background

About Jaime McCamy

At Horizon Media, my focus has been on elevating the programmatic media buying landscape, leveraging real-time bidding (RTB) expertise to enhance client outcomes. With a keen eye for detail, I've honed a proficiency in DSP functionality, driving improvements through strategic optimizations and data-driven insights. My role entails not just execution but also education, ensuring internal teams and clients stay abreast of industry shifts. Previously, at Zimmerman Advertising, I excelled in managing and optimizing programmatic campaigns, maximizing client ROI through meticulous data analysis and tactical campaign management. Our team's collaborative efforts resulted in insightful client reports and strategic long-term optimizations. With a background in advertising design, my approach marries creative thinking with analytical prowess to deliver compelling results in the digital advertising space.