Jake Obrien
Director of Retention at Kits.Com Tsx Kits
Based in Vancouver, Canada
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Seniority
Director
Department
Advertising & Marketing
Location
Vancouver
Industry
Retail
Company size
68
Contact information
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j•••••••@kits.com
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Background
About Jake Obrien
Growth-oriented marketing leader specializing in scaling e-commerce brands through customer retention, lifecycle marketing, and data-driven strategy. As Director of Retention at KITS Eyecare (TSX: KITS), I drive initiatives that power sustained revenue growth, improved profitability, and expanded customer lifetime value within a fast-growing online eyewear platform that continues to deliver record results. Areas of Expertise: Retention Strategy | Lifecycle Marketing | A/B Testing & Experimentation | Pricing & Margin Optimization | Customer Segmentation & Personalization | Membership & Loyalty Programs | AOV Growth Strategies | Forecasting & Revenue Planning | P&L Management
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