Jalen Dixon

Background

About Jalen Dixon

With over 13 years in the creative field, I am dedicated to harnessing my expertise in creative direction and problem solving to produce transformative brand experiences. My career starting as a self taught graphic designer as a hobby in high school to landing an Art Director role at Tennis Channel has been marked by a commitment to excellence and innovation, reflecting my core values and the mission of the organizations I've supported. I take pride in bringing a diverse perspective to the table, inspiring teams to push the boundaries of visual communication. My recent role at Tennis Channel where I essentially acted as the Creative Director of the international OTT product, saw me revitalize the visual identity, look and feel of the product, social media, FAST Channels, broadcast and content. This endeavor not only garnered industry awards, but also significantly increased user engagement, setting a new standard within the company. I thrived in the high-pressure environment, consistently creating, innovating and overseeing high-quality graphic static and motion deliverables that resonated with audiences across multiple continents, ultimately enhancing the brand's global presence and user experience. In addition, as an enthusiast of productivity I was constantly optimizing workflow to ensure a seamless and efficient delivery.