James Allred

Background

About James Allred

25 +years of sales and marketing experience developing and implementing successful strategies to grow share of mind in large format, small format segments. Recognized for a strong track record of delivering customer focused solutions to deliver profitable growth across all segments of the category driving profitable growth. Created successful programs for retail execution, focused on shopper basket and innovation generating incremental revenue and profitability. Extensive experience with HQ large national chain customers developing strong relationships across all levels of corporate departments, in addition to building a high-performing sales team that exceed company targets and expectations. Well respected by retailer customers, internal departments, independent distributors and industry peers. Interested in customer sales and retailer chain sales in both large and small formats. Proven track record of growing sales through innovative customer-based solutions, establishing clear strategic goals and sales plans that meet mutal customer and company goals, creating and leveraging communication platforms to improve execution and improving processes for analyzing and measuring performance.