James Barisic

Background

About James Barisic

Based in Brittany, France, I am the program director of the highly respected Advanced Master's in Digital Strategy Management (Manager des Stratégies Digitales) at the Grenoble Ecole de Management in Paris. I design the pedagogical program, manage lecturers, lecture, deal with regulatory issues and, most importantly, support our students to succeed in their time with us. In addition, I work as a freelance business consultant and lecture in marketing, geopolitics and geoeconomy at Web School Factory. The MS Digital Strategy Management course is ranked 2nd in France in its category and 6th in Europe and is respected by students and businesses alike. I lecture at the Grenoble Ecole de Management in content creation, digital marketing, e-commerce, geo-economy and geo-strategy. My consultancy work includes supporting businesses in France & the UK with marketing, PR and training along with practical, effective business advice. I also write and create other content for online and offline uses. I have extensive experience in digital communications, engagement and community building strategies, campaign strategies, marketing and brand reputation management. Work with and in Government has given me a unique approach to using group dynamics to promote causes, engage and disseminate information. My background in law, marketing, politics and PR allows me to support businesses and others in a way that few others can. For businesses wishing to develop in new markets, I collaborate with clients to research their desired market sector and engage in marketing and content creation, as well as translation and adaptation of existing content to ensure that it works for English speaking audiences. I deliver training on a range of key topics including marketing, online social networking, branding, information security, presentation skills, engagement, time management and assertiveness to professionals and regularly give talks and seminars on social media and other technology subjects. I also provide mentoring and coaching services. Specialities: Education and Training; Public and Media Relations; International Marketing Translation and Adaptation; Digital Engagement and Communications; Government Relations (National and Local); Social Media; Branding and Brand Management