James Basu
Senior Area Manager at Reckitt
Based in Kolkata, India
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Seniority
Manager
Department
Operations
Location
Kolkata
Industry
Manufacturing
Company size
34K
Contact information
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j•••••••@reckitt.com
Phone
5 credits+91 ••• •••• ••••
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Background
About James Basu
Strategic Leader with nearly 16 years of excellence in exploring potential business avenues & managing operations for achieving the business targets while focusing on top-line & bottom-line profitability. Experienced in working with several specialties like Nutrition, Cardiology and Respiratory. Possess market knowledge about West Bengal (Metro & Non-Metro) & Northeast,India. Proven excellence in breaking new avenues, developing business from scratch & driving revenue growth and proactively conducting opportunity analysis by tracking market trends & competitor moves to achieve market-share metrics. Extensive experience of end-to-end Sales Process with deep understanding of critical business drivers Delivered outstanding business growth outcomes in highly competitive markets by repeatedly exceeding targets. Fueling marketplace presence and deepening & retaining account base. Excellence in consistently delivering multiple digit growth of profits, revenue & market share, through innovative, differentiated & segment-based sales & marketing strategies. Cultivated excellent relationships with Key Decision Makers, Leaders, internal & external stakeholders and resolved any issues associated with business unit activities. Experience in forecasting and lasting relationships and promoting organic growth with clients through strategic analyses & execution of consultative solutions by leveraging key account management skills. Comprehensive knowledge of creating new partners and harvesting untapped business opportunities, resulting in deeper market penetration & improved market share. Leveraged capability of recruiting, motivating and leading talented professionals; expertise in building large teams that well exceed corporate expectations. Planned, formulated and implemented marketing strategies and promotions of products to increase market penetration and to drive revenue and profitability by maximizing sales. An effective communicator with an innate capability to think out of box & updated with current technological advances, possess analytical thinking and strong innovative & problem-solving capability; integrates imagination with reality to do things in a unique way
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