James Bowditch

Background

About James Bowditch

I have 15 years of experience in mobile messaging and digital commerce, helping brands and partners harness technology to drive engagement, efficiency, and growth. My background spans account management, campaign management, partner management, pre-sales, and product management. I bring deep expertise in mobile messaging across SMS, web chat, in-app notifications, WhatsApp, and RCS, leveraging APIs, SaaS platforms, and automation solutions to deliver impactful customer experiences. I have also worked in conversational commerce, developing tools that enable brands to build seamless customer journeys across web and mobile. Most recently, I have been leading product initiatives at Canon, developing a commerce platform integrated with CPQ technology to streamline how partners access and purchase hardware, software, and services. My strengths lie in applying research methods to identify market opportunities, defining product strategy, and setting a clear vision and roadmap. I collaborate closely with cross-functional teams and stakeholders to ensure alignment and successful delivery, while tracking performance and using data-driven insights to inform continuous improvement.